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Top 5 · Smartwatches

Top 5 Best Luxury & Style 2026

Premium smartwatches prioritizing materials, craftsmanship, and fashion credibility.

Updated January 27, 20265 rankedNo paid placements

Full rankings

1
Apple Watch Hermès Ultra 3 - Ranked #1 Luxury & Style
Best overall

Apple Watch Hermès Ultra 3

Pinnacle of fashion-tech collaboration celebrating 10 years of Apple-Hermès partnership. 24 exclusive animated watch faces and handcrafted bands unavailable elsewhere, with full Ultra 3 capabilities.

24 exclusive Hermès watch facesHandcrafted leather bandsFull Ultra 3 capabilitiesExtremely expensiveBands scratch easily
9.6/ 10
$1299at AppleCheck priceRead full review
2
TAG Heuer Connected Calibre E5 - Ranked #2 Luxury & Style
Best premium

TAG Heuer Connected Calibre E5

Swiss luxury watchmaking heritage since 1860 meets modern technology. Only major Swiss brand committed to smartwatches. Grade 2 Titanium, domed sapphire, ceramic bezel.

Swiss watchmaking heritageGrade 2 Titanium caseDomed sapphire crystalVery expensiveLimited smart features vs competitors
9.1/ 10
$1895at TAG HeuerCheck priceRead full review
3
Garmin MARQ Gen 2 - Ranked #3 Luxury & Style

Garmin MARQ Gen 2

Purpose-built luxury tool watches for specific lifestyles: Aviator, Captain, Golfer, Adventurer, Athlete. Grade 5 Titanium with functional bezel markings providing professional utility.

Grade 5 TitaniumLifestyle-specific editionsFunctional bezel markingsVery expensive ($1,900-2,400)Heavy for daily wear
8.9/ 10
$1299at AmazonCheck priceRead full review
4
Montblanc Summit 3 - Ranked #4 Luxury & Style
Best value

Montblanc Summit 3

Fine Swiss watchmaking heritage from Montblanc's 120+ years in a 42mm titanium smartwatch easily mistaken for classical analog. Entry point to luxury smartwatch at $1,035.

120+ years brand heritage42mm titanium caseClassical analog aestheticsDated Snapdragon chipShort battery life
8.6/ 10
$1035at MontblancCheck priceRead full review
5
Huawei Watch Ultimate 2 - Ranked #5 Luxury & Style

Huawei Watch Ultimate 2

Luxury dive watch aesthetics rivaling mechanical Omega/TAG with zirconium 'Liquid Metal' case (4.5x stronger than steel), 3,500-nit display, and 150m professional dive certification.

Zirconium Liquid Metal case3,500-nit display150m dive certifiedLimited app ecosystemNo Google/Apple services
8.5/ 10
$899at HuaweiCheck priceRead full review
Side by side

How they scored

ProductMaterials · 30%Design & Craftsmanship · 30%Brand Heritage · 20%Features · 10%Value · 10%ScorePrice
1Apple Watch Hermès Ultra 3
1010101069.6$1299
2TAG Heuer Connected Calibre E5
101010659.1$1895
3Garmin MARQ Gen 2
10981068.9$1299
4Montblanc Summit 3
999688.6$1035
5Huawei Watch Ultimate 2
1096978.5$899

How we ranked them

Premium smartwatches prioritize materials, craftsmanship, and fashion credibility.

Rankings weight materials, craftsmanship, and brand heritage. Fashion credibility and horological lineage valued alongside smart features.

Materials

Titanium, sapphire, ceramics

30%
Design & Craftsmanship

Aesthetics, finishing, exclusivity

30%
Brand Heritage

Horological prestige

20%
Features

Smart capabilities

10%
Value

Luxury positioning

10%
Learn more about how we test

Questions, answered

Are luxury smartwatches worth the premium?
Luxury smartwatches prioritize materials, craftsmanship, and fashion credibility over features. If horological heritage and premium materials matter, they offer genuine value. If features matter most, mainstream options outperform.
Best entry to luxury smartwatches?
Montblanc Summit 3 at $1,035 or Withings ScanWatch Horizon at $499 offer genuine luxury aesthetics at more accessible prices.